Search Engine Optimisation
Rank for what your buyers actually type.
SEO is unusually easy to sell and unusually hard to verify, which is why so much of it is sold badly. We work in the open: what we changed, why we changed it, and what moved afterwards.
What this covers
- Technical audit across crawling, indexation, speed, structured data and mobile rendering
- Keyword and intent research grounded in real search demand, not a plausible-sounding list
- On-page work: titles, headings, internal linking and the content gaps behind them
- Local SEO and Google Business Profile where locality or footfall decides the sale
- Content briefs your writers can execute — or the writing itself, if you would rather
- Links earned through digital PR, partnerships and legitimate listings
How we run it
Audit
A full technical and content audit, with every finding ranked by effort against likely impact so you can see what is worth doing and what is merely tidy.
Foundation
Indexation, speed and site structure first. Publishing content onto a broken foundation is the most common way to waste six months of an SEO budget.
Content
Pages and briefs targeting clusters of related intent, paired with link acquisition that would survive being described out loud to Google.
Measure
Monthly reporting on rankings, non-brand traffic and enquiries, always alongside the list of what we changed that month.
What you get
- A prioritised audit in plain language that stays yours whether or not you continue with us
- Monthly reporting that separates brand from non-brand traffic, because only one of them is our doing
- Search Console and Analytics in your accounts, with our access removable at any time
Questions we get asked
How long before we see results?
Technical fixes can move things within weeks. Competitive rankings take months. Anyone promising page one in thirty days is either buying links or quietly counting terms nobody searches for.
Do you guarantee rankings?
No, and we would treat a guarantee from anyone else as a warning. The ranking system belongs to Google and changes without notice. We commit to the work, the reporting and the reasoning behind both.
Do you buy backlinks?
No. Paid link networks breach Google's spam policies, and recovering from a manual action costs more time and money than the links ever earned. We would rather lose the pitch than hand you that liability.